What is social bookmarking?
Social bookmarking is a way to share your own and other’s content with people online.
This is done through ‘bookmarking’ content on specialised websites so that others can then read it, comment on it or vote on it.
How can it benefit me?
Social bookmarking has three main benefits.
Raise your profile
By sharing your own blog posts and news on social bookmarking sites you can help boost your company’s profile worldwide. People can also then share your content with others on sites like Twitter and Facebook.
Get more traffic
Along with a raised profile, your social bookmarks will also drive more visitors to your website. If you share one of your own articles and it becomes popular, this could bring a significant amount of new traffic to your site.
Generate incoming links to your website
Social bookmarking sites will also generate links back to your own website which can help with your search engine rankings.
What are some of the most popular social bookmarking sites?
There are too many social bookmarking websites to list here, but I have mentioned a few below that you should check out.
It’s worthwhile noting that there may be industry specific social bookmarking sites for your area of expertise.
To find these just do a Google search for your industry followed by ‘social bookmarking sites’ i.e. ‘web design social bookmarking sites’.
Remember it’s good to share
When using social bookmarking sites you shouldn’t be selfish and just share your own content all the time. Indeed, some sites will ban you for trying to do this.
It’s good to share other people’s content you find interesting as well as adding your own from time to time.
If everyone just shared and commented on their own content, these sites wouldn’t exist.