Keep up to Speed with Online Marketing
If you’re running a small business and trying to do your own online marketing, it’s essential you keep up to speed with what’s going on.
How much can change in a short period of time? Keep reading to find out… Read the rest of this entry »
A Weekly Look at the SME Landscape Online
Inspired by a post over on Dennis Edell’s blog, I decided to launch my own Saturday Small Business Roundup.
Each week I’ll highlight five of the best small business blog posts I’ve read and share them here with you.
http://www.smallbusinessbranding.com/3434/does-your-business-really-need-a-blog/ – Alexis Rodrigo
An insightful article weighing up the pros and cons of having a blog for your small business.
http://growwithstacy.com/2011/04/25/3-lessons-learned-failing-business/ – Steve Rice
Guest blogger Steve Rice shares some invaluable business lessons everyone can learn from.
http://www.marcus-baker.com/network-marketing-internet-business/oprah-winfrey/ – Marcus Baker
A thought-provoking post looking at how we’re all responsible for our own business successes or failures.
http://www.abccopywriting.com/blog/2011/05/25/losing-faith-in-social-media/ – Tom Albrighton
A great read about the effectiveness of social media among business users.
http://www.etravelblackboard.com/article/119157/10-facebook-marketing-tips-for-small-businesses
A useful set of tips if you’re thinking of setting up a Facebook page or have just started one and want to get more from it.
So there, you have it. The first of what I hope will be many Saturday Small Business Roundups. Please leave any comments below.
Image credit: Danilo Rizzuti
Entrepreneurs are growing in number as unemployment remains a serious issue in many countries across the globe.
The argument about what makes an entrepreneur is one for another day. In this article I want to look at common mistakes made by entrepreneurs. Read the rest of this entry »
Online Startups are on the rise as more people decide to take the plunge and work for themselves.
The opportunity to have more freedom over working patterns is a big draw for people who decide to start up online.
In this article, I’ll look at five main steps for beginners which explain what to look for in suppliers and questions you need to be asking. Read the rest of this entry »
How to Find Your Own Voice
How many things have you tried in your life that you were brilliant at straight away? Not many I bet.
So why is blogging different to anything else? The answer is – it’s not. Read the rest of this entry »
Could Your Time Be Better Spent Elsewhere?
A question I’m often asked by small business owners is “can you show me how to use Twitter?”
My reply is “yes, but why do you want to use it?”
In this post I’ll look at some of the real reasons small business owners use Twitter and why they’re wasting their time.
Don’t get me wrong, Twitter can be a very useful tool. Since I started this blog in October 2010 it’s been my second biggest source of traffic and helped me raise my profile in the blogging community.
But is it really something all small business owners should be doing? Read the rest of this entry »
Are Your Online Sales Suffering?
If you’ve got an e-commerce store and your sales are below par, it might be time to have a look at your checkout process to see if it can be improved.
You can have the best products in your niche at the best prices but if your checkout process is a cumbersome pain in the backside, people will look elsewhere.
As you read through the rest of this blog post, you’ll discover more about five elements of a good online checkout. Read the rest of this entry »
How to Become a Valued Visitor
I’ve mentioned guest blogging in a few of my posts as a way of getting traffic and incoming links to your site, but how do you go about it?
Read my beginner’s guide to guest blogging below to find out more. Read the rest of this entry »
How to Send People to Sleep Online
If you’re writing the text for your own website rather than using a professional copywriter, there are a number of words and phrases you shouldn’t use.
The list below only just scratches the surface when it comes to tired words and phrases people have become used to reading online. Read the rest of this entry »
Don’t Sit Back and do Nothing
A lot of people start their online business with little thought about to do once it’s launched.
The old saying “build it and they will come” doesn’t apply online – you have to let people know your website exists.
This article looks at why doing nothing with a new website is never a good idea. Read the rest of this entry »
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