Your First Week on Twitter – Part 3 – Building Your Brand

The final part of my First Week on Twitter series looks at how you can build your brand.

Many small business owners tell me one of the things stopping them from joining Twitter is they don’t know what they should and shouldn’t be tweeting about.

Read the rest of this post to discover five do’s and don’ts of tweeting. Read the rest of this entry »

This is the second in my series of my First Week on Twitter posts.

Today I’m going to look at how to set up a Twitter account from scratch. Read the rest of this entry »

This is the first of three parts to my First Week on Twitter series aimed at small business owners who are ready to spread their wings on the popular social media site.

You’ve probably heard or read lots if conflicting information about Twitter, so I hope my three articles this week will help give you an easy-to-follow guide.

Keep reading to learn more about step 1: setting your strategy. Read the rest of this entry »

I decided to do something a bit different this week. I hope you like the presentation below.

I’ve linked to each article as well as the Twitter account of the author.

Is this really the best blog post you’ll ever read?

Keep reading to find out. Read the rest of this entry »

Spying on your rivals online may sound like an immoral activity or something that will take up too much time.

If you want to go down this route, there are lots of useful tools to help you do it.

Online spying shouldn’t be used just to copy others, but it will give you ideas of how your competitors are handling their online marketing.

From social media to SEO and pay per click, find out how to soy on your rivals online by reading the rest of this article. Read the rest of this entry »

Google has recently launched a new feature called “Me on the Web”.

You won’t find this on the main search results pages, but it’s a useful little tool nonetheless.

Read on to get the low-down on this new Google feature and how to use it to your advantage. Read the rest of this entry »

Here’s my second roundup of recommended small business marketing articles.

The five posts below are a great example of the high quality of info out there for online business owners. Read the rest of this entry »

On the face of it a live chat function on your website may seem like a good idea, but is it?

The standard method of live chat is a pop-up box that allows a website visitor to speak via text in real time with a representative of your business.

In this article I’ll look at the pros and cons of using live chat to speak to your customers when they’re on your website. Read the rest of this entry »

A lot of what I write on this blog is theory and practical advice.

Sometimes it’s good to real life case studies to get a point across.

I recently moved house and wanted to share the story of how some of my local removal companies fared online when I tried to contact them.

As usual I decided to get three quotes and being online more often than not I started my search on the web. Keep reading to find out how each of the three companies measured up. Read the rest of this entry »