One of the great things about Twitter is you can use its power to spread your blog posts and gain a wider audience.

In this article I’ll look at five easy ways to get more retweets. The points below assume you have good content and a relevant follower base.

• Leave enough space for a retweet

People like to think and act quickly online. They don’t want to spend even 30 seconds editing your tweet just so they’re able to retweet it. With this in mind, make sure you leave enough space for the extra characters any retweet might use.

• Ask for them

Another easy way to get more retweets is simply to ask for them. This works on the same principle as having a clear call to action on your website. Rather than just leave the end of your tweet open, why not ask people to do what you’d like them to? Just remember to say please!

• Tweet your link more than once

A lot of small business owners I work with complain about their lack of retweets. One of the tips I give them is to tweet their links to their content more than once. Even the best tweets can be easily missed, so it makes sense to post links to your content multiple times.

When I do this, I usually alter the title of the blog post I’m linking to just to keep it fresh and let people see there’s a human behind the Twitter account and not just a bot.

• Add an RSS feed button to your blog

People who read your blog may also want to tweet your content. There are tools available to make it easy for them to tweet links from an RSS feed, and of course this can also be done manually.

Having an RSS feed button makes it easier to let people know when you’ve posted a new blog article, thereby increasing the chances of them sharing it.

• Create curiosity

The title of any blog post you’re tweeting a link to has a massive impact on the number of retweets you’ll receive. One method is to try and arouse curiosity in people through your article title.

One of my own articles received over 150 retweets as you can see below. I doubt it would have been retweeted so much if the title had been more factual.

If you liked this article, you should also read: A beginner’s guide to Twitter hashtags

Image credit: the Italian voice (image license)

This entry was posted on Thursday, July 12th, 2012 at 8:00 am and is filed under Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.