Blogging isn’t anything new, but it still surprises me to see many blogs starting off on completely the wrong foot.

If you’re thinking of launching a business blog, don’t take these three well-worn paths to killing your blog off before it’s even really started. Read the rest of this entry »

Regular blogging is a great way to get people to your website and it can also help with your search engine rankings when done properly.

However, people can overstep the mark when it comes to blogging frequency and I’ve listed five reasons below as to why this isn’t a good idea. Read the rest of this entry »

I was reading a blog post the other day and went to leave a comment. I was very surprised to see the blog owner had allowed so many obviously spammy remarks to be published on their site.

What’s the harm in allowing spam blog comments on your site? Read the rest of this entry »

Lots of small business websites have a blog, but not many are actually worth reading. There are a variety of reasons why so many blogs are just plain boring. The most important thing is to recognise this and do something about it.

In this article I’ll share a handful of tips to inject some va-va voom back into your tired old business blog. Read the rest of this entry »

I had a meeting with a prospective new client last week and their approach to their blog brought up some interesting points.

If your website is your virtual shop window, what does your blog say about your business? Read the rest of this entry »

One of the best ways to get relevant one way links back to your website for SEO purposes is to have guest blog posts published on authority sites related to your industry.

In this article I’ll look at how you should approach guest blogging opportunities and how to stand out from the crowd. Read the rest of this entry »

I read a really great blog post the other data about copywriting and noticed it hadn’t had any shares on social media and I suspect had been read by just a few people.

Anyway, it got me thinking about how it’s not enough just to write a good blog post and publish it online. Find out what else you need to do. Read the rest of this entry »

I think every small business should have a blog, but sometimes just posting to it in an ad-hoc fashion won’t cut the mustard.

In this rest of this post I’ll look at three reasons why a long-term blogging strategy is better than making it up as you go along. Read the rest of this entry »

If you don’t already know about the benefits of blogging, you should read this post first.

However, if you fully appreciate how blogging can raise your business profile, improve your search engine rankings and increase online sales, then keep reading to discover three easy ways to make your blog stand out from the crowd. Read the rest of this entry »

One of the biggest hurdles for small business owners looking to write regular blog posts is time.

I know what it’s like to start-up and run a company. That’s why I decided to share my three ways to write great blog posts when you don’t have much time. Read the rest of this entry »