It’s surprising how many businesses chuck together a website simply because they feel they ‘should’ in an online age. These sites often end up as stagnant and confusing monuments that offer little benefit to the business or visitor.
If your website isn’t doing what you want, or if you’re embarking on a new site, make sure you ask yourself these questions. Read the rest of this entry »
Whether you’ve just started your business or have been trading for a while, you may not have had the chance or budget to set up your website.
That doesn’t mean you can’t get enquiries and interest online though, keep reading to find out how. Read the rest of this entry »
A good navigation system is one of the most important aspects to web usability. If your site is difficult to move around, your visitors will leave almost immediately.
Easy-to-use navigation is key to successfully guiding visitors through your site, keeping them engaged and away from that exit button. If you get it right, you’ll see the rewards through greater sales, higher contact points and more sign ups. Read the rest of this entry »
There are a number of ways you can alienate your target market through the way you display the text on your website.
Read on below to discover five common mistakes made by small businesses when trying to communicate with their customers online. Read the rest of this entry »
Not all websites are built to achieve the same goals. The points below are written for typical small business websites that aim to sell a product or service to consumers.
This is by no means an exhaustive list but as a minimum your small business website home page should have the things mentioned below. Read the rest of this entry »
For most small businesses starting out there’s often the problem of wanting a professionally designed website but not having the budget to pay for it.
Below are 5 tips on how you can get a website for your business without breaking the bank; Read the rest of this entry »
If you have never had a website built for your small business before, it’s important to ask a number of questions when choosing a web designer for your project.
Below are 10 important questions you must ask your web designer before giving them the go ahead to work on your new site; Read the rest of this entry »
In 2009, 18.3 million households in the UK had internet access which amounts to 70% of the population.
If that wasn’t reason enough to make sure your small business has a website, then here are 10 more; Read the rest of this entry »
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