With so many business related videos on YouTube and more being added every day, you need to put some effort in if you want to stand out.

In this article I’ll look at five quick tips to help you create a more memorable YouTube presence. Read the rest of this entry »

Twitter can be a bit like Marmite in that people either seem to love it or hate it.

If you’re on Twitter and not really sure why, this article details five signs you could be about to become a Twitter Quitter. Read the rest of this entry »

When I’m helping small business owners with their online marketing I often get a cagey reaction when I recommend making a video to help boost traffic and SEO.

In this article I’ll look at five of the most common concerns about making a business video and posting it to YouTube. Read the rest of this entry »

When it comes to link building, the terms “NoFollow” and “DoFollow” are often used. If you’re not sure what these mean, keep reading to find out. Read the rest of this entry »

There are a whole host of reasons why one of your customers may become lapsed over a period of time. If you just choose to forget about them, you could be shooting yourself in the foot.

Keep reading to discover why you shouldn’t give up on lapsed customers and how you should keep in touch with them. Read the rest of this entry »

It’s now 2013 and SEO, social media and blogging have all been around for some time. However, I still see online companies doing nothing at all on any of these fronts.

There’s no excuse to hide a business away online. Every activity could be providing extra sales and enquiries. Listed below are five of the most common ways companies of all sizes hide away when it comes to online marketing. Read the rest of this entry »

With social signals playing a bigger part in SEO than ever before, getting more links to your content via Twitter, LinkedIn and Facebook is important.

So how do you make your blog posts more shareable? Keep reading to discover five simple steps. Read the rest of this entry »

Website owners are always looking for ways to get more traffic to their websites, and one such way is through banner advertising.

In this article I’ll look at the pros and cons of banner adverts for small online businesses. Read the rest of this entry »

If you want to start 2013 with a bang you need to be up-to-date with how online marketing has evolved in the last 12 months.

In this article I’ll give you five quick tips to help you make an impact on the search engines in 2013. Read the rest of this entry »

There’s a lot of value in using LinkedIn and I’m still surprised at how under-utilised it is by a lot of small business owners.

In this article I’ll share a real-life example of how a simple shift in approach helped one of my clients grow their business using LinkedIn. Read the rest of this entry »